核心价值观：德高知路远 业精甲天下
  The core company value principle: Noble morality understands a long way ahead, lofty proficiency competes with the best of the world

核心目的：共同体验成功的喜悦
  The core goal: To experience the joy of the success together

企业精神：卓越无极限创新到永远
  The company spirit: The way leading to excelence is endless, the pursuance to innovation should be carried through forever

服务理念：细节创造感动
  The service concept: Details create the delicate sensations from the heart

竞争理念：领先半步 超越竞争
  The competitive concept: Leading a half step surpasses competition

合作观念：真诚合作 实现双赢
  The cooperative concept: Sincere cooperation leads to win-win